This project was developed in response to a Dragon Rouge packaging brief that encouraged a complete rethink of conventional packaging design. The concept reimagines cereal packaging for modern, on-the-go lifestyles by transforming the traditional box format into a more practical, portable design. Using Honey Monster Puffs as the chosen product, the design takes inspiration from honeycomb structures and adopts a pot noodle-style container for improved usability and portability. The packaging is designed to be stackable, with continuous graphics that form a larger illustration when multiple packs are aligned. Created and visualised in Blender, the final outcome presents a bold, interactive approach to everyday FMCG packaging.

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Made with Blender and Adobe Suite